HONG KONG, 10 February, 2014 (HK Golfer News Wire) - The three-year agreement sees Mercedes-Benz become the first ever Exclusive Car Partner of the HKGA and title sponsor of the annual HKGA Mercedes-Benz Classic, an amateur golf tournament for men and ladies at Discovery Bay Golf Club in March.
Andreas Binder, President and CEO of Mercedes-Benz Hong Kong Limited commented, "For the past five years, Mercedes-Benz Hong Kong has been promoting the sport of golf through the MercedesTrophy Hong Kong, part of the internationally renowned MercedesTrophy with more than 60,000 participants in over 60 countries in 2013. The partnership with Hong Kong Golf Association would open up this unique golfing experience to a much wider golfer community across Hong Kong.”
Tom Phillips, the HKGA’s Chief Executive Officer said, “The commitment from Mercedes-Benz will be invaluable in helping the HKGA to continue creating opportunity for golfers in Hong Kong of all ages and abilities. Furthermore, the support of such a world-class brand as Mercedes-Benz is a glowing endorsement of the HKGA’s new sponsorship programme which will see us partner with a select number of blue-chip brands in Hong Kong to promote amateur golf.”
Winners and runners-up from several nominated HKGA amateur golf tournaments, including the HKGA Mercedes-Benz Classic on 4-5 March at Discovery Bay, will qualify for the MercedesTrophy Hong Kong on 23 May, also at Discovery Bay Golf Club. 7 Winners from this event will represent Hong Kong to compete in the MercedesTrophy Asian Final in Gold Coast, Australia where the highest scorer among the Hong Kong team will advance to the once-in-a-life time trip to the MercedesTrophy World Final in Stuttgart, Germany.
Mercedes-Benz Hong Kong Limited will also be running special offers for HKGA subscribers during the partnership period. This will include a 3% discount* on the published retails prices of selected models; a 20% discount on apparel and accessories from the Mercedes-Benz Collection (except discounted items) at Mercedes-Benz Showrooms or Authorized Mercedes-Benz Service Centres; and, as a prize, every MercedesTrophy Hong Kong qualifier from nominated HKGA tournaments will receive a Mercedes-Benz Golf Sports Bag.
*Further details plus terms and conditions are available on the HKGA website.