Tank is a Tank

The Tank watch was born in 1917 of a powerful vision, the culmination of a lengthy design process. It was a timepiece which swept aside tradition, shook up habits and ushered modern design into the workshops, destined to become a watchmaking icon. Now 100 years old, the Tank watch has never been so new

Tank Américaine, large model, steel. Mechanical movement with automatic winding

The Tank is a universal watch.

Its shape, as if governed by a golden ratio, is not quite square, not quite rectangular. By turns masculine and feminine, the Tank asserts that freedom and elegance have no gender. Loved by men and women of all generations, it is the ultimate eternally contemporary watch, made beautiful by its proper proportions.

From Gary Cooper to Andy Warhol, from Madonna to Catherine Deneuve, the Tank watch is worn like a code, a tacit allusion. Since the very beginning, it has appealed to free-spirited men and women -free to appreciate its fine, understated design, enhanced by harmonious lines; free to choose a watch for its perfectly proportioned composition rather than the status it symbolises.

First created in 1922, the Tank Louis Cartier symbolises the quintessential Tank spirit. In a distinctive design that spans the century, the Louis Cartier watch features brancards with fine, taut lines, softened corners and horns incorporated into the case. Clear-cut lines and a strict, measured composition forge the powerful style and character of this pure, enduring and timeless creation.


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