"Pepsi" Has Returned

Previously available only in white gold, the Rolex GMT-Master II “Pepsi” has returned to its utilitarian roots at Baselworld 2018, with a stainless-steel case as well as a host of other improvements. The watch has been fitted with a new, five-link Jubilee bracelet - but with a spring-loaded Oysterclasp found only on Rolex sports watches

There is also a new 18 CT Everose Gold version for the new GMT-Master II

The famous red-and-blue rotating GMT bezel appeared on the very first 1955 model, which inspired the model’s nickname, “Pepsi,” is here executed with a Cerachrom bezel insert. With red and blue ceramics that are exceptionally resistant to scratches, corrosion, and the effects of ultraviolet rays, which could otherwise dull the vibrant colours over time.

Speaking of patents: Rolex has 10 of them pending for technologies used in this watch’s all-new movement, Caliber 3285, which makes its debut in this model. Incorporating Rolex’s patented, energy efficient, magnetic-resistant Chronergy escapement, the movement is self-winding utilizing a bi-directional rotor, equipped with the brand’s exclusive blue Parachrom hairspring, which is 10 times more precise than the traditional type, and stores a power reserve of approximately 70 hours.

The other significant feature that Rolex fanatics will note right away is the bracelet - in the historical five-link “Jubilee” style rather than the more common three-link “Oyster” style. Created specifically for the first Rolex Datejust in 1945, the Jubilee bracelet was designed to be supple and comfortable, though it remains a subject of debate among connoisseurs of vintage and modern Rolex.

The 40-mm case made of Oystersteel

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